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Profi – Suflet de Romania editia a 4-a 2026

Suflet de România Client: Profi RomaniaProject Owner: Goldfish ProjectCreative: Griffin AdvertisingIllustration: Valentin Petuhov For the fourth edition of Suflet de România, we developed the visual concept that brought the festival’s spirit to life. Built around an original illustration by Valentin Petuhov, the identity captures the atmosphere of the event at Domeniul Regal Săvârșin and celebrates… Read More

LaMinut LUX – POSM

LaMinut LUX - POSM For the launch of LaMinut LUX, we developed a complete POSM system that translated the “Obișnuiește-te cu luxul” campaign into the retail environment. From category displays and floor stands to special activations, every element was designed to amplify the product’s distinctive visual identity and bring its accessible luxury positioning closer to… Read More

Tomi- Japonia

Tomi - Japonia The visual identity for TOMI Japonia takes inspiration from the energy and aesthetics of Japanese pop culture, mixing traditional motifs with modern comic-book dynamics.Bold characters, expressive lines, and contrasting colors define the campaign’s universe, bringing intensity and playfulness to the TOMI world. The compositions are vibrant and full of motion, using graphic… Read More

Via Profi – Stergem traditia de praf

Client: Profi RomaniaProject Owner: Goldfish ProjectCreative Agency: Griffin AdvertisingProduction House: Studioset Production Via Profi is a platform built around the idea that Romanian traditions deserve a second look, a chance to be seen with fresh eyes. Under the headline “Ștergem tradiția de praf” (“We dust off tradition”), the campaign encourages people to rediscover authentic local… Read More

Profi – Suflet de Romania

Suflet de România Client: Profi RomaniaProject Owner: Goldfish ProjectCreative: Griffin AdvertisingIllustration: Valentin Petuhov Suflet de România is an annual cultural event held at the Royal Domain of Săvârșin, as part of Profi’s CSR initiatives dedicated to supporting local producers and artisans. Griffin Advertising developed the visual identity and creative concept for the event, bringing to… Read More

Antrefrig Junior

It’s all OK. Just be yourself. Antrefrig Junior is a pate specially created for kids: clean recipe, no additives, and a friendly taste that fits into every little explorer’s day. To bring this to life, we built a colorful and playful world around the blue pig character, designed in 3D by Frame Breed Studio.Each product… Read More