{"id":264,"date":"2025-12-20T19:06:47","date_gmt":"2025-12-20T19:06:47","guid":{"rendered":"https:\/\/notio.wpthemestudios.com\/?post_type=portfolio&#038;p=264"},"modified":"2026-01-15T16:01:05","modified_gmt":"2026-01-15T16:01:05","slug":"laminut-armonie-de-sarbatori","status":"publish","type":"portfolio","link":"https:\/\/www.griffin.ro\/ro\/portfolio\/laminut-armonie-de-sarbatori\/","title":{"rendered":"LaMinut \u2013 S\u0103 fie armonie de S\u0103rb\u0103tori!"},"content":{"rendered":"<div class=\"row wpb_row row-fluid no-padding full-width-row mouse_scroll_row vc_custom_1767947639168 row-has-fill row-o-full-height full-height-content row-o-columns-middle row-flex\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"scroll-bottom light style2\"><div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid align-center\"><div class=\"wpb_column columns medium-12 large-10 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_empty_space\" id=\"thb-empty-space-6a21a8e279a5d\" style=\"height: 100px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\r\n\r\n\t<div class=\"wpb_text_column wpb_content_element\" >\r\n\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t<h2>CONTEXT<\/h2>\n<p>In recent years, following the pandemic, the war at the border, inflation, and tense elections, Romania has become deeply polarized. Traditionally, as Christmas approaches, LaMinut, the most beloved mustard brand in Romania, launches its holiday campaign.<\/p>\n<h2>THE IDEA<\/h2>\n<p>Because the barbecue is one of the few places where people from different social classes, usually divided by conflicting opinions, still manage to speak the same language and forget their differences, this year, in addition to the TV spot, we launched an ambient media campaign, using articulated buses, which we transformed into an accordion, a local symbol that brings harmony.<\/p>\n\r\n\t\t<\/div>\r\n\t<\/div>\r\n<div class=\"vc_empty_space\" id=\"thb-empty-space-6a21a8e279dd0\" style=\"height: 100px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\r\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid no-padding full-width-row\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-image-6a21a8e27a488\" class=\"caption-style1 animation bottom-to-top alignleft full  thb_image_link wp-caption\">\r\n\t  \t\t\t<div class=\"thb-image-inner size_100\">\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1800\" height=\"952\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising.jpg\" class=\"thb_image   attachment-full\" alt=\"\" title=\"LaMinut---Hai-sa-fie-armonie-de-sarboatori---board---griffin-advertising\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising.jpg 1800w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-300x159.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-1024x542.jpg 1024w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-768x406.jpg 768w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-1536x812.jpg 1536w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-20x11.jpg 20w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-150x79.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-600x317.jpg 600w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/LaMinut-Hai-sa-fie-armonie-de-sarboatori-board-griffin-advertising-900x476.jpg 900w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\" \/>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid no-padding full-width-row\"><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-image-6a21a8e27b401\" class=\"caption-style1 animation left-to-right alignleft full  thb_image_link wp-caption\">\r\n\t  \t\t\t<div class=\"thb-image-inner size_100\">\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"500\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS.jpg\" class=\"thb_image   attachment-full\" alt=\"\" title=\"_Accordion-BUS\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS.jpg 900w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS-300x167.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS-768x427.jpg 768w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS-20x11.jpg 20w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS-150x83.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Accordion-BUS-600x333.jpg 600w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t<\/div><\/div><\/div><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-image-6a21a8e27bff9\" class=\"caption-style1 animation right-to-left alignleft full  thb_image_link wp-caption\">\r\n\t  \t\t\t<div class=\"thb-image-inner size_100\">\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"500\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2.jpg\" class=\"thb_image   attachment-full\" alt=\"\" title=\"autobuz-acordeon-lamninurt2\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2.jpg 900w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2-300x167.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2-768x427.jpg 768w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2-20x11.jpg 20w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2-150x83.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninurt2-600x333.jpg 600w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid no-padding full-width-row\"><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-image-6a21a8e27ce27\" class=\"caption-style1 animation left-to-right alignleft full  thb_image_link wp-caption\">\r\n\t  \t\t\t<div class=\"thb-image-inner size_100\">\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"500\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4.jpg\" class=\"thb_image   attachment-full\" alt=\"\" title=\"autobuz-acordeon-lamninut4\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4.jpg 900w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4-300x167.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4-768x427.jpg 768w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4-20x11.jpg 20w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4-150x83.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut4-600x333.jpg 600w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t<\/div><\/div><\/div><div class=\"wpb_column columns medium-6 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-image-6a21a8e27db22\" class=\"caption-style1 animation right-to-left alignleft full  thb_image_link wp-caption\">\r\n\t  \t\t\t<div class=\"thb-image-inner size_100\">\r\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"500\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1.jpg\" class=\"thb_image   attachment-full\" alt=\"\" title=\"autobuz-acordeon-lamninut3\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1.jpg 900w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1-300x167.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1-768x427.jpg 768w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1-20x11.jpg 20w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1-150x83.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/autobuz-acordeon-lamninut3-1-600x333.jpg 600w\" sizes=\"auto, (max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid align-center\"><div class=\"wpb_column columns medium-12 large-10 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_empty_space\" id=\"thb-empty-space-6a21a8e27e995\" style=\"height: 60px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\r\n<div class=\"row wpb_row vc_inner row-fluid\"><div class=\"wpb_column columns medium-4 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"thb-iconbox-18\" class=\"thb-iconbox top type1 left-aligned\" data-animation_speed=\"1.5\">\r\n\t\t\t<span><\/span>\r\n\t\t\t<div class=\"content\">\r\n\t\t\t\t<h6>Concept<\/h6>\r\n\t\t\t\t\t\t\t\t\t<div><p>Orkla Foods Romania<\/p>\n<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<style>\r\n\t\t\t\t#thb-iconbox-18>span {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-18>span {\r\n\t\t\t\t\tbackground-color: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-18 .content h6 {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-18 .content div {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t\t\t\t<\/style>\r\n\r\n\t\t<\/div>\r\n\t<\/div><\/div><\/div><div class=\"wpb_column columns medium-4 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"thb-iconbox-53\" class=\"thb-iconbox top type1 left-aligned\" data-animation_speed=\"1.5\">\r\n\t\t\t<span><\/span>\r\n\t\t\t<div class=\"content\">\r\n\t\t\t\t<h6>Design<\/h6>\r\n\t\t\t\t\t\t\t\t\t<div><p>Griffin Advertising<\/p>\n<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<style>\r\n\t\t\t\t#thb-iconbox-53>span {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-53>span {\r\n\t\t\t\t\tbackground-color: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-53 .content h6 {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-53 .content div {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t\t\t\t<\/style>\r\n\r\n\t\t<\/div>\r\n\t<\/div><\/div><\/div><div class=\"wpb_column columns medium-4 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t\t<div id=\"thb-iconbox-75\" class=\"thb-iconbox top type1 left-aligned\" data-animation_speed=\"1.5\">\r\n\t\t\t<span><\/span>\r\n\t\t\t<div class=\"content\">\r\n\t\t\t\t<h6>Photography<\/h6>\r\n\t\t\t\t\t\t\t\t\t<div><p>Carioca Studio<\/p>\n<\/div>\r\n\t\t\t\t\t\t\t<\/div>\r\n\t\t\t<style>\r\n\t\t\t\t#thb-iconbox-75>span {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-75>span {\r\n\t\t\t\t\tbackground-color: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-75 .content h6 {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t#thb-iconbox-75 .content div {\r\n\t\t\t\t\tcolor: ;\r\n\t\t\t\t}\r\n\t\t\t\t\t\t\t<\/style>\r\n\r\n\t\t<\/div>\r\n\t<\/div><\/div><\/div><\/div><div class=\"vc_empty_space\" id=\"thb-empty-space-6a21a8e27f61a\" style=\"height: 60px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\r\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid align-center\"><div class=\"wpb_column columns medium-12 large-10 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_video_widget wpb_content_element vc_clearfix  OSI { aspect-ratio: 1 \/ 1; width: 100%; max-width: 720px; } OSI video, OSI iframe { width: 100%; height: 100%; object-fit: cover; }  vc_video-aspect-ratio-34 vc_video-el-width-100 vc_video-align-left\" id=\".OSI { aspect-ratio: 1 \/ 1; width: 100%; max-width: 720px; } .OSI video, .OSI iframe { width: 100%; height: 100%; object-fit: cover; }\">\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t\t\t<div class=\"wpb_video_wrapper\"><div class=\"flex-video widescreen youtube\"><iframe loading=\"lazy\" title=\"LaMinut - Hai sa fie armonie de Sarbatori\" width=\"174\" height=\"309\" src=\"https:\/\/www.youtube.com\/embed\/oAIKdrD2HH8?feature=oembed&showinfo=0&rel=0&modestbranding=1\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div><\/div>\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_empty_space\" id=\"thb-empty-space-6a21a8e2808ad\" style=\"height: 80px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\r\n\r\n\t<div class=\"wpb_text_column wpb_content_element\" >\r\n\t\t<div class=\"wpb_wrapper\">\r\n\t\t\t<h2><strong>Social Media<\/strong><\/h2>\n<p>The social media campaign expanded the <strong data-start=\"51\" data-end=\"95\">\u201cLet there be harmony for the holidays!\u201d<\/strong> idea through authentic Romanian traditions and rituals, from <strong data-start=\"154\" data-end=\"173\">Pomana Porcului<\/strong> to the warmth of gathering around the table. It captured that unique festive atmosphere where <strong data-start=\"268\" data-end=\"309\">differences fade and people reconnect<\/strong>, with LaMinut as the small detail that brings everything into harmon<\/p>\n<p><a href=\"https:\/\/www.facebook.com\/LaMinut\">\u2192 Visit page<\/a><\/p>\n\r\n\t\t<\/div>\r\n\t<\/div>\r\n<div class=\"vc_empty_space\" id=\"thb-empty-space-6a21a8e280ad2\" style=\"height: 120px\" ><span class=\"vc_empty_space_inner\"><\/span><\/div>\r\n<\/div><\/div><\/div><\/div><div class=\"row wpb_row row-fluid no-padding full-width-row\"><div class=\"wpb_column columns medium-12 thb-dark-column small-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\t<div id=\"thb-image-slider-89\" class=\"thb-image-slider slick row  offset-nav\" data-pagination=\"true\" data-navigation=\"true\" data-center=\"\" data-columns=\"3\" data-infinite=\"true\" data-autoplay=\"1\" data-autoplay-speed=\"4000\">\r\n\t\t\t\t\t\t<figure class=\"columns\">\r\n\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"790\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori-.jpg\" class=\"attachment-$size_class size-$size_class thb-ignore-lazyload\" alt=\"\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori-.jpg 627w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori--238x300.jpg 238w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori--300x378.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori--150x189.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori--600x756.jpg 600w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/1-LaMinut-Social-Media-Armonie-de-Sarbatori--20x25.jpg 20w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/>\t\t\t\t\t\t\t\t\t<\/figure>\r\n\t\t\t\t\t\t\t\t<figure class=\"columns\">\r\n\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"790\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori-.jpg\" class=\"attachment-$size_class size-$size_class thb-ignore-lazyload\" alt=\"\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori-.jpg 627w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori--238x300.jpg 238w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori--300x378.jpg 300w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori--150x189.jpg 150w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori--600x756.jpg 600w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/2-LaMinut-Social-Media-Armonie-de-Sarbatori--20x25.jpg 20w\" sizes=\"auto, (max-width: 627px) 100vw, 627px\" \/>\t\t\t\t\t\t\t\t\t<\/figure>\r\n\t\t\t\t\t\t\t\t<figure class=\"columns\">\r\n\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"627\" height=\"790\" src=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/3-LaMinut-Social-Media-Armonie-de-Sarbatori-.jpg\" class=\"attachment-$size_class size-$size_class thb-ignore-lazyload\" alt=\"\" srcset=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/3-LaMinut-Social-Media-Armonie-de-Sarbatori-.jpg 627w, https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/3-LaMinut-Social-Media-Armonie-de-Sarbatori--238x300.jpg 238w, 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inflation, and tense elections, Romania has become deeply polarized. Traditionally, as Christmas approaches, LaMinut, the most beloved mustard brand in Romania, launches its holiday campaign. THE IDEA Because the barbecue is one of the few places where people from different social classes, usually&hellip;","protected":false},"featured_media":1028,"parent":0,"menu_order":0,"template":"","tags":[],"class_list":["post-264","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","project-category-design"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>LaMinut - Hai sa fie armonie de Sarbatori! - griffin.ro<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.griffin.ro\/ro\/portfolio\/laminut-armonie-de-sarbatori\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LaMinut - Hai sa fie armonie de Sarbatori! - griffin.ro\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.griffin.ro\/ro\/portfolio\/laminut-armonie-de-sarbatori\/\" \/>\n<meta property=\"og:site_name\" content=\"griffin.ro\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GriffinAdvertising\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-15T16:01:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.griffin.ro\/wp-content\/uploads\/2017\/03\/Thumbnail-Armonie-de-Sarbatori-LaMinut.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.griffin.ro\\\/portfolio\\\/laminut-armonie-de-sarbatori\\\/\",\"url\":\"https:\\\/\\\/www.griffin.ro\\\/portfolio\\\/laminut-armonie-de-sarbatori\\\/\",\"name\":\"LaMinut - Hai sa fie armonie de Sarbatori! 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