Turning Tomi’s iconic bottle into a retail landmark.

Some retail displays organize products.

Others become part of the shopping experience.

For Tomi, we designed a permanent end-cap built around the brand’s most recognizable asset: its bottle. Instead of using it as a graphic element, we turned it into the architecture of the display itself.

At its center, a digital screen sits behind a transparent bottle silhouette, creating the illusion that the content lives inside the product. The result is a display that captures attention without competing with the products it showcases.

Illuminated shelving, clear category organization and multi-directional access make the installation as functional as it is visible. Every detail was designed to improve navigation, increase product visibility and reinforce the Tomi brand at the point of sale.